Co-creating the narrative

client: Siemens – Center of Expertise for UX

date: 2023

Strategic Storytelling as a way to define our North Star

We support the UX department at Siemens Industry, by co-cretively developing their strategic storytelling, their narrative.

With the entire team, we reflect their identity, expertise, and targets to then co-creatively define their narrative. Together we play with it, get it into action, in order to use it as a tool for identity defining, orientation, team-building and sales.