100years of R+V – an anniversary campaign #missionmiteinander
Client: R+V Allgemeine Versicherung AG
Giving something back to society.
The opening event started the sustainability tour through Germany. We went looking for relevant projects that created a positive impact to society. 1,6 Million Euro, the R+V gave for supporting sustainable projects, money that the employees could distribute. Relevant discussions in the tiny houses moved the themes, that where then elaborated during the future festival.
And finally, a large stadium show concluded the anniversary for all 16.000 employees.